Here's a snapshot of everyday life in 2022 summed up in a single SEO statistic. When ten people search Google on their smartphone, six of those people will go on to contact that business directly.
What does this mean for you? It means SEO is no longer a nice-to-have. It's a business necessity.
SEO investment starts with having the right tools and software to keep your business rankings where they should be. So we've put together this guide to the top five SEO tools for websites you need to know about in 2022.
1. Ahrefs
Ahrefs is a fantastic all-rounder for SEO research and one of the most popular tools on the market. The tool's core features include:
- An SEO performance dashboard
- Competitor research
- Keyword rankings tool and tracker
- Keyword research tool
- SEO site audit tool
- Content ideas tool
Ahrefs starts from $99 a month, but for more extensive enterprise packages (suitable for SEO agencies with numerous clients), you'll pay $999 a month.
Tools like Ahrefs are a helpful way to boost your site's domain authority. What is domain authority? Head to that link to find out more.